Business-to-business (B2B) transaction includes a business that sells a product or service to another business. B2B market research is a definite process of revealing any kind of information about the market by examining an envoy sample of participants. Participants may include former customers, existing customers, lost prospects, prospective buyers and influencers. Key ways to approach the B2B marketing research includes client research, brand research, client journey research, market research, client persona research and client satisfaction research. We use B2B marketing research to accomplish various business objectives. B2B marketing research is necessary to build the market segmentation (customer or market segments, buyer personas and competitor or marketplace maps), to develop the brand (perception of brand), to better understand the buying process, to develop various products & services (generate new ideas & opportunity, testing product & service ideas, optimize the price, develop go-to-market strategies and develop market forecasts), to track the perceptions of business (customer satisfaction & loyalty, brand equity, and performance in key decision-making criteria) and to develop the content & thought leadership.
We provide Singapore country-based market research solutions, which are distinctively designed to meet the client organization’s data objectives. This helps important decisions to solve business problems, enter into new markets, improve business models, provide market-specific products or services, and gain a competitive edge. Our market research services help the companies to identify growth opportunities and develop a competitive strategy based on a thorough understanding of customers and overall marketplace. Apart from this, we also employ a robust & extensive market research strategy to ensure the highest level of research coverage. Our market-research consulting involves applying the right methods between primary and secondary sources to assemble market intelligence. Our industry-experts surpass at perusing the fine-print of fundamental data to initiate the customized market-research data and significant insights. Singapore B2B Market Research Reports are generally used to gain deep insights into current & future growth in the industry of interest, to identify supplier & wholesales used by competition, to identify major trends in the industry of interest etc.
There are various companies in Singapore, which are essentially working to lead the biggest growth in the market and dominate Singapore’s large market share for a short period of time while implementing different policies & strategies including partnerships, mergers & acquisitions and various others. Additionally, Singapore companies are focusing to provide various market research & intelligence reports. Market Research Corporate in Singapore provides market research services to help their clients to collect & interpret the information about individuals or organizations, using the information (market size, market needs, competition and consumer behavior) to shape different strategies & marketing / sales activities. Market Research Industry Singapore has grown steadily over the recent years. As per market research industry, Singapore hospital industry is estimated to witness higher growth rate due to growth in healthcare requirements, increase in chronic diseases pervasiveness and growth in complexity of care requirement during the forecast period. It is expected that innovation of market research industry increases quickly in the near future.
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Market Research Firms in Singapore
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Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249
