1. Malaysia is the emergent market for Property Classified in ASEAN, growing at a CAGR of ~15% during 2016-2021 and expected to grow massively by 2026F.
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The Property Classified market of Malaysia is currently in the early stages of growth, attracting considerable foreign investment with new players entering with innovative products. The increased investment in the region, rapid population growth, and increasing smartphone penetration are some of the major factors that are driving the growth of this industry. Moreover, the rise in Properties for sale and rent, increasing internet users, and rise in virtual tours and infrastructural developments will boost the sector demand in the next few years. It is highly expected that the property-classified market of Malaysia will expand by two times of present growth rate by 2026F.
2. Listings and Classifieds Model contributed the highest revenue as compared to the other Aggregators and Co-Living models in 2021.
Revenue Via Listings and Classifieds Model contributed more than 65%, while that of Aggregators and Co-Living contributed less than 35% in 2021. Listings and Classifieds hold the highest revenue due to an increased user base. The majority of the property classified ad marketplaces provide the main services free of cost so that the users can buy/rent properties and the sellers can list their properties for free. A growing millennial workforce, fast-evolving consumer trends, and untapped demand potential in the market are real drawcards for start-ups and developers looking to enter the Aggregators and Co-Living market.
3. PropertyGuru, iProperty and RentGuard are some of the leading players in the Malaysia Listings & Classified Property Classified Market
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The Malaysia Listings and Classified Property Classified Industry have moderately concentrated competition with PropertyGuru acquiring more than 60% of the market share in 2020. These players mainly earn revenues through the Subscription model and charges from 3rd party advertisement services. NextProperty, Starproperty, PropSocial are some of the other players in the Listing and Classified Property Classified sector. They usually charge fees from commissions through the sale and rent of properties.
4. Komune Living, Sleepy Bear and JL Co-living are some of the leading players in the Malaysia Aggregators & Co-Living Property Classified Market
The Malaysia Aggregators & Co-Living Property Classified Industry is fragmented with the top 2 players namely Komune Living and Sleepy Bear holding ~35% market share in terms of revenue in 2020. Players are competing on the basis of Rental Pricing, Room Types, Locations, Services, Community Events, etc. Factors such as expensive rentals, fixed one- to two-year tenancy contracts, and the hassle of dealing with intermediaries, have driven the growth of co-living concepts in Malaysia.
For more insights on the market intelligence, refer to the link below:-
Property Classifieds Industry in Malaysia
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