Embedded business intelligence or embedded BI software refers to an integration of self-service BI tools within business process applications or portals. Embedded BI puts capabilities for instance interactive dashboards, predictive analytics, reporting, data analysis, and more within existing business applications. Several forms of embedded business intelligence tools prolong functionality to mobile devices in order to ensure that the distributed workforce can have identical access to identical BI for improved real-time collaboration. In enterprise application, BI tools support a better user experience with real time analytics, interactive reporting and visualization.
The key benefits are improve effectiveness of users, boost BI user adoption, help to build the bridge between information & action, boost organizational effectiveness & efficiency by facilitating process and enhance the salability & value of core applications.
According to study, “Global Embedded Business Intelligence Software Market Size study, by Type (Cloud-Based, Web-Based), By Application (Large Enterprises, Small & Medium Enterprises) and Regional Forecasts 2018-2025” the key companies operating in the global embedded business intelligence software market are Sisense Inc., Microstrategy, Power BI, Domo, SAP SE, Tableau Server, Jaspersoft, Mode Analytics, Power BI, Insight Squared, Oracle Corp., BOARD, QlikView International, MicroStrategy Inc., WebFocus, IBM Corp., Halo, Dundas BI, ClicData, Pentaho Corp., Logi Info, Looker. The key players are progressively undertaking mergers & acquisitions (M&A), and product launches to develop & introduce new technologies or products in the market.
Based on type, embedded business intelligence software market is segmented into software, platform and services. Based on deployment type, market is segmented into Software-as-a-service (SaaS) and on-premises. Based on services type, market is segmented into support services and professional services. Based on data type, market is segmented into semi-structured, structured and unstructured. Based on application, market is segmented into small & medium enterprises and large enterprises. Based on business application, market is segmented into human resource, operations, sales & marketing, and finance. In addition, based on vertical, market is segmented into BFSI, media & entertainment, healthcare, food & beverages, retail, telecom, and others.
The embedded business intelligence software market is driven by growth in demand for business analytical tools from various verticals, followed by rise in adoption of web-based & cloud-based BI, increase in need to create insights from unused data, strong presence of prominent market players and providing business intelligence for collaborative efforts in real time basis. However, data security concerns, time consuming implementation, and high cost associated with the software may impact the market. Moreover, higher adoption by small & medium enterprises and rise in availability of customization in developed & developing countries are key opportunities for market.
Based on geography, the North-American region holds major share in embedded business intelligence software market owing to rise in implementation and growth in demand for business analytics tools in the large enterprises in the region. The Asian-Pacific and European regions are anticipated to witness fastest growth rate due to rise in demand for big data, internet of things (IOT) and industrial internet of things (IIOT) over the forecast period. It is projected that the market will be reached at fast pace because of rapid industrialization and growth in number of start-ups focusing on mobile application development during the forecast period.
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Global Embedded Business Intelligence Software Market
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